At AlphaCord, your trust and privacy are a top priority. When you preserve your newborn’s stem cells with us, we want you to be confident that we are good stewards of your personal information (defined below). AlphaCord always strive to manage your personal information with integrity and respect and is committed to handling your personal information in a responsible manner and securing it with administrative, technical, organization and physical safeguards. We believe in being honest, direct and transparent when it comes to your data.
What Personal Information Does AlphaCord Collect From You?
When you enroll with our Services and purchase a stem cell collection kit, AlphaCord will asks for certain personal information, including, but not limited to:
|Credit Card/Payment Information||Payment information, such as your credit card number, and your billing and shipping address(es), when you make a purchase of a stem cell collection kit.|
|Health-related information||When you enroll in stem cell banking, AlphaCord will ask for certain health-related information including:
|Contests and Promotions||We collect personal information when you voluntarily participate in contests and special promotions we run or sponsor, the details of which are provided upon entry.|
|Refer a friend or family member||We collect the information you provide about that person, such as name, mailing address, email address, and phone number.|
|Note About Health-Related Information||AlphaCord is not a covered entity under the Health Insurance Portability and Accountability Act (“HIPAA”), and as a result no data provided by you is subject to or protected by HIPAA.|
AlphaCord also collects information that does not personally identify you. This may include:
|Computer and Mobile Device Information||AlphaCord may collect information about how you access our Services, including the website you visited before and after AlphaCord’s site. We also may collect the IP address where your computer, mobile device, or the proxy server that you use accesses the internet, in addition to other technical information, such as:
This information may be aggregated to measure certain traffic patterns on our websites, such as the number of visits, average time spent on the website, pages viewed, and so on.
What Cookies Does AlphaCord use?
- ensure that our services function properly;
- detect and prevent fraud;
- understand how visitors use and engage with our site;
- set your preferences;
- deliver relevant advertising; and
- analyze and improve services.
There are two main types of cookies that can be set:
first-party cookies: these cookies are placed by AlphaCord directly when you useour services. First party cookies may include cookies from service providers.
Third-party cookies: these cookies do not belong to AlphaCord. They are owned byother companies, like Google or YouTube, and are used for site analytics andadvertising purposes. See further details below on how to manage these cookies.Third-party cookies will be providing a service to AlphaCord or a function to us butAlphaCord cannot control how those third-party cookies are used.
|Categories of use (cookies and tracking technologies)||Description|
|Necessary||These cookies are essential for the operation of our Services. These Cookies do things like ensure that your password works and you stay logged in when you move between pages on the website and help the website to remember details like what is in your shopping cart or how far you are through an order. Necessary cookies cannot be removed or turned off. We use those Cookies in a number of different ways, including:
|Analytics||Analytics cookies help us understand how users interact with our Services. We use those cookies to analyze and improve our services. Cookies help us understand how people reach our website and they give us insights into improvements or enhancements we need to make to our services. We use them to improve how our site works, understand what interests our users, and measure content effectiveness.|
|Advertising||Advertising cookies are used to better understand your interests and show you ads from AlphaCord and our third-party advertising partners that are more relevant to you. Advertising cookies may be used to share data with advertisers (also referred to as online behavioral advertising) so that the ads you see are more relevant to you, including from our partners, and allow you to share certain pages with social networks.
These cookies limit the number of times you see an advertisement. We work with third parties who do this for us and we may, in limited circumstances, also place ads around our related brands’ sites.
|Preference||These cookies allow our site to operate at its best and remember your preferences when you have an account with us (such as your username, language or the region you are in). They also help us to understand how our site is used so that we can measure and improve its performance.|
|Pixels||A pixel (a.k.a, web beacons, action tags) is a tiny image that may be found within web pages and emails, requiring a call (which provides device and visit information) to our servers in order for the pixel to be rendered in those web pages and emails. We use pixels to learn more about your interactions with email content or web content, such as whether you opened an email or interacted with ads. Pixels can also allow us and third parties to place cookies on your browser.|
|Local Storage||Local storage enables a website or application to store information locally on your device(s). Local storage may be used to improve the AlphaCord experience, for example, by enabling features, remembering your preferences and speeding up site functionality.|
You can delete cookies or set your browser to block cookies. Please check your browser for instructions on how to do this or follow the instructions below to understand your options. If you choose to disable cookies, some features of our site and services may not operate as intended. Generally, you can find out more about cookies and get advice discovering what cookies have been set and how you can manage and delete them at http://www.allaboutCookies.org.
AlphaCord notes that although we do our best to honor your privacy preferences, and have implemented industry standard safeguards as described above, we do not respond to “do-not-track” signals from your browser at this time due to the lack of an established industry standard.
How does AlphaCord use your personal information?
|Information category||Use description|
|Personal Information (Generally)||We use your Personal Information to provide, personalize, improve, update, and expand our Services. This includes:
|Communications||We use your Personal Information to communicate with you about the Services, such as when we:
What information do we share and with whom your information may be shared?
|Those with whom your Information may be shared||Description|
|Service provider||We work with other companies when providing and marketing the Services. As a result, these companies will have access to or otherwise process your data, including some of your Personal Information, in their systems. These companies are subject to contractual obligations governing privacy, data security, and confidentiality consistent with applicable laws.|
|Healthcare providers||If you provide your healthcare provider’s information to us, AlphaCord may disclose personally identifiable information you provided us with to that provider.|
|Advertisement and marketing use||AlphaCord will not share your Personal Information with third-parties for their direct marketing purpose.|
What precautions does AlphaCord take to maintain and secure personal information?
AlphaCord regularly reviews our security and privacy practices and enhances them as necessary to help ensure the integrity of our systems and your Personal Information.
We use secure server software to encrypt Personal Information, and we only partner with security companies that meet and commit to our security standards. While we cannot guarantee that loss, misuse, or alteration of data will not occur, we use appropriate technical and organizational measures to prevent this.
It is also important for you to guard against unauthorized access to your Personal Information by maintaining strong passwords and protecting against the unauthorized use of your own computer or device.
How AlphaCord can edit, update, correct, and/or delete information about you?
If you no longer wish to receive any newsletter to which you previously subscribed through this website or any other communication from AlphaCord, please follow the “opt out” link in the relevant communication or send us an email to the email address above.
You may also contact us by mail at: AlphaCord, 8952 E Desert Cove Ave Suite D105, Scottsdale, AZ, Attn: Customer Service Department.
Effective Date: November 22, 2022